Social Accountability Media Initiative

The Social Accountability Media Initiative [SAMI] project, developed by the Graduate School of Media and Communications (GSMC) at the Aga Khan University (AKU), Nairobi, in partnership with the Global Partnership for Social Accountability (GPSA) of the World Bank, was launched in February 2015 to raise the effectiveness of civil society organizations’ and other stakeholders’ information and advocacy activities that promote good governance and social accountability.

The SAMI project’s primary goal is to strengthen grantee CSOs’ media and communications strategies, plans, and skills in traditional and new media through a range of activities—including media advocacy workshops and clinics, forums with key stakeholders, post-training mentoring, and peer networking—tailored to specific projects’ needs.

To read the project brief click here: SAMI-OVERVIEW-Feb2015

For more information, please contact: SAMI Project Director Thomas R. Lansner


Case Study: SAMComs Interaction over the Social Accountability Processes

Since 2012 Concern Universal Mozambique has been implementing a programme called the “Municipal Social Accountability Monitoring Program” (MuniSAM). The objective of MuniSAM is “to improve quality of life of citizens in the selected municipalities through reinforcement of social accountability and responsiveness to the social needs of public resources management processes”. This case study provides insights into the work of those MuniSAMs.

To read the full case study click here